Build a digital product business that works as hard as you do.
You've built the offers. You're putting in the work. Something in your growth system isn't clicking. The Creator Growth Flywheel finds the stage holding you back.
Find my growth bottleneck →Free. Takes 2 minutes. Instant results.
Which stage is holding your business back?
Every digital product business grows through five stages. Most growth problems aren't random. They're a signal that one stage needs attention.
Attract
New people discover your work through content, search, podcasts, and collaborations.
Engage
Visitors join your email list, download a lead magnet, or make that first purchase.
Nurture
Trust builds through consistent newsletters, content, and behind-the-scenes insight.
Retain
Customers stay inside your ecosystem — memberships, ongoing programs, repeat purchases.
Advocate
Satisfied customers refer others, closing the loop and spinning the flywheel again.
Find your stage. Fix the gap.
Newsletter, community, podcast
See how I think before you buy anything.
- The Creator's MBA newsletter — four issues a week
- The Boardroom — free Skool community
- The Creator's MBA Show — new episodes weekly
The Creator's MBA Playbook
The 90-day planning system I run my own business on.
- Plan the quarter against all five flywheel stages
- Set the promo calendar before the content calendar
- Pairs with the free scorecard
- Add the Mini Magazine Method for the newsletter format itself
Rooms, coaching, done-with-you
The system built with you, not handed to you.
- Newsletter Profit Club — $47/mo
- Creator's MBA AI Mastermind — $97/mo
- Revenue Stack Studio — $30,000, 3 seats
- Creator's MBA Council — founding cohort
Real results from real business owners.
What digital product business owners are saying.
I have been working with Harper and the output is AMAZING. I'm completely blown away by MBA Lab already and I've barely scratched the surface. In just two months of working with Destini, I quadrupled my product sales. I cannot wait to see what I accomplish in the next year!
Joining Destini's Newsletter Profit Club opened my eyes to the fact that I was not utilizing my email list to its fullest. Using the training in Newsletter Profit Club, I changed up my weekly email to a newsletter format. With the first publication, I sold my highest ticket VIP Day! Brands have also begun to reach out for sponsorships.
This month is looking like it'll be my first $15k month and I'm just so thrilled and excited that things are growing and all the pieces are coming together. My business baby is growing up. It's a very exciting time!
I did a solo promo email today with 21 sign-ups. Another 4 sign-ups from the email sent to my waitlist, so 25 sign-ups in total. I'm gob smacked! And thrilled.
Destini Copp's MBA Mastermind has accelerated my growth more than almost anything else I've invested in. Her Get It Done Weeks are pure magic. In record time, I launched a membership app, created interactive quiz funnels, and built a brand-new webinar that would have otherwise taken months to complete.
The Growth Flywheel workshop, in particular, was an eye-opener! I've shifted from the constant grind of funnels to a method that's more sustainable and scalable. Each issue is packed with actionable insights that have helped me reduce my marketing workload and increase customer engagement.
I've spent 25+ years studying what actually works in marketing and entrepreneurship, and 7+ years running my own digital product businesses. Everything I teach is tested in real businesses, including my own. The Creator Growth Flywheel is the framework that ties it all together.
The Creator's MBA Show
Practical strategies for digital product business owners. Real answers to real questions, covering every stage of the Creator Growth Flywheel. New episodes weekly.
Find the stage holding you back.
Free. Two minutes. You get the diagnosis and the next move.