24: How to Promote your Online Business Using LinkedIn

Podcast
Written By Destini Copp

In this episode, I'm joined by Donna Serdula who is an expert on LinkedIn profile optimization and author of the book LinkedIn Profile Optimization FOR DUMMIES. She's proven that a strong LinkedIn profile is the key to performing well on LinkedIn.

Specifically, we discuss:

1. Four steps you can take today to improve your LinkedIn profile.

2. How you can use LinkedIn to promote your online business, personal brand, and get clients to reach out to YOU!

3. How often you should update your LinkedIn profile and what you should optimize.

4. Why personal brands are a good fit for LinkedIn.

Destini Copp
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