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Create a Quiz to Use as a Lead Magnet (for your online course)

Did you know that a quiz is a great lead magnet for an online course? People love taking quizzes. It sparks their curiosity and tells them a little bit about themselves.

Creating a quiz that converts into a lead for your online course can be a little challenging. Luckily, there are a few online quiz builders in the market, like Interact, that make building a quiz as a lead magnet simple, fast, and easy.

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Two Popular Sales Funnels For Selling Your Online Course

Are you ready to launch your online course, but don’t know how to get started?

Here’s what you do know:

· You need a sales funnel that doesn’t exhaust you

· You need a sales funnel that can be automated and used again and again

· And doesn’t break your bank

There is a way to do this that doesn't put you on the launch roller coaster and can be replicated again and again within your budget.

Here are two popular funnels for selling online courses.

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How to Conduct a Successful Beta Test (for your online course)

One of the things I recommend when creating a new product like an online course is to start with a MVP, a minimum viable product. This gives you the opportunity to get feedback from your ideal customers and make any necessary modifications prior to your product launch.

The best way to launch a minimum viable product for an online course is through a beta test.

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10 Things Your Competitors Can Teach You (before you create your online course)

Fair warning…this post may be a little controversial. In the online course marketplace, I’m told that it’s not appropriate to look at what your competitors are doing.

Aren’t we taught in Marketing 101 that one of the things you do before you develop a new product or service is to review the competitive landscape?

This is not to copy what they are doing. In fact, it’s the opposite. You want to make sure you are differentiating yourself in the market.

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How to Create a Mini Course as a High-Converting Lead Magnet

Launching a new course is a huge project.

If creating a full-blown signature online course intimidates you, or you just don’t have the time right now to focus on your signature course, consider launching a free mini course to help grow your list while you build your signature course.

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How to Structure a Sales Page that Converts (for your online course)

It’s go time! You’ve spent weeks (or even months) on your online course. You know your ideal customer inside and out, decided on pricing for your course, prepared your course videos and worksheets and loaded them into the course platform. You are ready for your first group of customers! It's time to design your sales page. 

Read on to discover how to structure a sales page that converts!

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