I run a $30K-a-month business on about five hours a week. This show is how.
Weekly episodes on the growth systems and AI workflows behind a digital product business that runs without you glued to it.
Systems you can run twice. Not one-off tactics.
I'm Dr. Destini Copp. I run two digital product businesses and teach the systems behind them. Every episode is something I've already tested in my own business or watched a guest run in theirs.
The numbers behind the offers
What something made, what it cost, and what broke along the way.
AI workflows I actually use
The prompts, skills, and connectors running my marketing right now.
Hot seats with real numbers
Creators bring their list size, open rates, and revenue. We find the leak on air.
New? Start with these five. Then subscribe.
The episodes that walk you through predictable revenue, growth flywheels, and AI.
I Took My Whole Business Apart (Here's What AI Changed)
Listen →
How We Actually Use Claude to Run Our Businesses (With Real Workflows)
Listen →
Your Lead Magnet PDF Is Dead. Here's What's Replacing It
Listen →
Hot Seat: She Has 13K Subscribers and 40% Open Rates — So Why Aren't They Buying?
Listen →
Everyone Says Newsletters Are Saturated… But Are They?
Listen →
Prefer to read it? Four issues a week.
About 8,000 creators. 47% open rate. Sunday, Wednesday, Friday, and Saturday.
Get in front of this audience. Or get on the mic.
Sponsor the newsletter
- Sole sponsor, weekday issue — $300
- Featured event, Saturday issue — $97
- Featured listing in The Lineup — $37
Speak at a Creator's MBA event
- 12 events a year across both brands
- Summits, panels, and workshops
- Live audience plus the replay
Every episode. Search it below.
Newest first. Search by topic, guest, or keyword.
Pick one episode. Then find your bottleneck.
The free scorecard tells you which stage of your business is slowing everything else down.
Latest Podcast Episodes
Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.
193: What if Your Students Had a 24/7 Personal Tutor...That Never Burns Out?
In this week's episode, we're exploring a game-changing approach that could transform your courses and set you apart in the online education world.
This innovative solution isn't just about convenience – it's about accelerating your students' success and keeping them motivated throughout their learning journey.
By providing instant, personalized support, you can help your students overcome obstacles quickly and maintain their momentum.
In this episode, we're diving into:
How to offer round-the-clock, personalized guidance without burning yourself out
A powerful tool that's revolutionizing student support and course completion rates
Practical ways to implement this in your programs (it's simpler than you might think!)
How this approach can dramatically boost student success and differentiate your offering
Whether you're running a small workshop or a bustling membership site, this episode is packed with insights to help your students achieve their desired transformation faster while positioning your business as a leader in student success.
Ready to discover the secret to accelerated student progress, higher completion rates, and a standout feature for your courses?
Tune in now – your students' success stories are waiting to be written!

