Welcome to the Creator’s MBA Show
Top Rated Podcast for Online Business Owners
Welcome to the Creator’s MBA Podcast, your weekly guide to turning digital products into predictable revenue.
I’m Dr. Destini Copp, and each episode shows you how to use rinse-and-repeat growth systems and AI to make your sales consistent. From behind-the-scenes case studies to expert interviews, you’ll learn the strategies real creators use to scale without launch burnout.
Start Here: 5 Must-Listen Episodes
New to the Creator’s MBA Podcast? Begin with these listener favorites that walk you through predictable revenue, growth flywheels, and AI.
Latest Podcast Episodes
Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.
277: Your Lead Magnet PDF Is Dead. Here's What's Replacing It
Your best PDF is sitting in a downloads folder right now, unread. In this episode I walk through two dozen creators who replaced the static download with interactive lead magnets. Custom GPTs, quizzes, calculators, even a plain Google Doc. Some are converting over 50%, and you can build the same thing.

