The Creator's MBA Show

I run a $30K-a-month business on about five hours a week. This show is how.

Weekly episodes on the growth systems and AI workflows behind a digital product business that runs without you glued to it.

270+Episodes
$30KMonthly, HobbyScool
20,000+Creators served
The Creator's MBA Show with Dr. Destini Copp
The show

Systems you can run twice. Not one-off tactics.

I'm Dr. Destini Copp. I run two digital product businesses and teach the systems behind them. Every episode is something I've already tested in my own business or watched a guest run in theirs.

I

The numbers behind the offers

What something made, what it cost, and what broke along the way.

II

AI workflows I actually use

The prompts, skills, and connectors running my marketing right now.

III

Hot seats with real numbers

Creators bring their list size, open rates, and revenue. We find the leak on air.

Free

Prefer to read it? Four issues a week.

About 8,000 creators. 47% open rate. Sunday, Wednesday, Friday, and Saturday.

Join the newsletter →

Two other ways in

Get in front of this audience. Or get on the mic.

Sponsorship

Sponsor the newsletter

  • Sole sponsor, weekday issue — $300
  • Featured event, Saturday issue — $97
  • Featured listing in The Lineup — $37
Right if you sell a tool, platform, or event digital product creators would use.
See the rate card →
Speaking

Speak at a Creator's MBA event

  • 12 events a year across both brands
  • Summits, panels, and workshops
  • Live audience plus the replay
Right if you teach something my audience is already trying to figure out.
Apply to speak →
The full catalog

Every episode. Search it below.

Newest first. Search by topic, guest, or keyword.

Before you go

Pick one episode. Then find your bottleneck.

The free scorecard tells you which stage of your business is slowing everything else down.

Take the free scorecard → Join the newsletter →

Latest Podcast Episodes

Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.

Podcast Destini Copp Podcast Destini Copp

191: Unchain Your Voice: Craft AI-Proof Copy

Ever stared at a blank page, wondering how to make your words stand out in a world of AI-generated content? You're not alone, and this week's episode is all helping you craft your AI-proof copy. 

In this episode, I sat down with the brilliant Dr. Suzy Cater, who is helping us create authenticity in our AI-driven world. We're diving deep into the art of creating copy that's uniquely, irresistibly you.

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Podcast Destini Copp Podcast Destini Copp

190: Personality is Your Secret Weapon: Website Edition

Are you tired of blending in online? Ready to make your website pop with personality? Then you won't want to miss our latest episode of the Creators MBA Podcast!

In "Personality is Your Secret Weapon: Website Edition," I chatted with web design guru Christina Marie Anderson, founder of Wondersoul Co. Christina spills the tea on how to transform your website from bland to grand by infusing it with your unique personality.

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Podcast Destini Copp Podcast Destini Copp

189: 5-Part Formula to 10X Your Digital Product Revenue in 90 Days

Let's cut to the chase: Q4 2024 is coming, and it's time to turn up the heat on your digital product revenue. 

This episode is a recording of the live training I did this week:

5-Part Formula to 10X Your Digital Product Revenue in 90 Days (even if you're working just a few hours per week)

This isn't your average "tips and tricks" episode. I'm pulling back the curtain on the exact strategies that have:

  • Propelled my online brands to new heights

  • Helped other entrepreneurs hit or exceed their 90-day revenue goals

  • Worked even if you're juggling a million other priorities

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Podcast Destini Copp Podcast Destini Copp

169: Your Minimal Summer Vacation Marketing Plan

Welcome back! As the school year wraps up and summer approaches, it's tempting to take our foot off the gas pedal and relax.

But today, I'm here to share why it's crucial to keep your business momentum going through the summer months.

In this episode, I discuss practical strategies to streamline your digital product business, ensuring that you are set up for a strong finish to the year.

From outsourcing tasks to automating your marketing and planning your content ahead of time, I've got you covered with tips to help you stay productive even while enjoying your well-deserved break.

So, let's dive into how you can keep your business thriving during the summer months and beyond.

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Podcast Destini Copp Podcast Destini Copp

107: How to Create an Effective Marketing Plan for Your Online Course Launch

Are you ready to sell your digital course? You’ve probably spent weeks, if not months, creating a perfect course for your future students. Marketing your course doesn’t have to be super complicated or stressful, but you need a solid plan.

In this podcast episode, I'll walk you through the 3-part launch phase so you can create an effective marketing plan to sell your online course in your upcoming course launch.

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