The Creator's MBA Show

I run a $30K-a-month business on about five hours a week. This show is how.

Weekly episodes on the growth systems and AI workflows behind a digital product business that runs without you glued to it.

270+Episodes
$30KMonthly, HobbyScool
20,000+Creators served
The Creator's MBA Show with Dr. Destini Copp
The show

Systems you can run twice. Not one-off tactics.

I'm Dr. Destini Copp. I run two digital product businesses and teach the systems behind them. Every episode is something I've already tested in my own business or watched a guest run in theirs.

I

The numbers behind the offers

What something made, what it cost, and what broke along the way.

II

AI workflows I actually use

The prompts, skills, and connectors running my marketing right now.

III

Hot seats with real numbers

Creators bring their list size, open rates, and revenue. We find the leak on air.

Free

Prefer to read it? Four issues a week.

About 8,000 creators. 47% open rate. Sunday, Wednesday, Friday, and Saturday.

Join the newsletter →

Two other ways in

Get in front of this audience. Or get on the mic.

Sponsorship

Sponsor the newsletter

  • Sole sponsor, weekday issue — $300
  • Featured event, Saturday issue — $97
  • Featured listing in The Lineup — $37
Right if you sell a tool, platform, or event digital product creators would use.
See the rate card →
Speaking

Speak at a Creator's MBA event

  • 12 events a year across both brands
  • Summits, panels, and workshops
  • Live audience plus the replay
Right if you teach something my audience is already trying to figure out.
Apply to speak →
The full catalog

Every episode. Search it below.

Newest first. Search by topic, guest, or keyword.

Before you go

Pick one episode. Then find your bottleneck.

The free scorecard tells you which stage of your business is slowing everything else down.

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Latest Podcast Episodes

Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.

Podcast Destini Copp Podcast Destini Copp

205: The Overlooked Secret to Scaling Your Business

Have you ever wondered why some entrepreneurs make business growth look almost effortless, while others (maybe including yourself sometimes!) seem to be constantly pushing a boulder uphill?

In this week's episode of the Creators MBA podcast, I'm pulling back the curtain to share something I rarely talk about in such detail – the exact framework I use to structure my business offers in a way that creates sustainable, scalable growth.

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Podcast Destini Copp Podcast Destini Copp

170: Get Your Perfect Summer PTO Plan (AI Prompt Included)

Welcome to today's episode! I'm excited to talk about an important topic for many online business owners—how to effectively manage your time and business during the summer with a well-planned PTO (paid time off) strategy.

Over the past few weeks, I've chatted with a bunch of online business owners interested in my 1:1 coaching. A common theme keeps popping up: time management.

Many of these entrepreneurs are feeling stretched too thin, especially with summer vacations planned, and they're struggling to find enough time to grow their businesses.

They're often stuck doing the bare minimum, which begs the question: what is the minimum? They're asking me, "What should I focus on to get the best results?"

In today's episode, I'm excited to dive into how you can create your summer PTO plan.

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Podcast Destini Copp Podcast Destini Copp

169: Your Minimal Summer Vacation Marketing Plan

Welcome back! As the school year wraps up and summer approaches, it's tempting to take our foot off the gas pedal and relax.

But today, I'm here to share why it's crucial to keep your business momentum going through the summer months.

In this episode, I discuss practical strategies to streamline your digital product business, ensuring that you are set up for a strong finish to the year.

From outsourcing tasks to automating your marketing and planning your content ahead of time, I've got you covered with tips to help you stay productive even while enjoying your well-deserved break.

So, let's dive into how you can keep your business thriving during the summer months and beyond.

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Podcast Destini Copp Podcast Destini Copp

166: What If Business Got to Be SIMPLE?

Welcome to a special edition of our podcast! I'm excited to share an episode that originally aired on the Simple Marketing Podcast hosted by Tish Collins, where I had the honor of returning as a guest.

In this conversation, we dive deep into simplifying digital product businesses. I discuss how I've structured all three of my brands to create sustainable revenue streams without being chained to my desk or constantly navigating the ever-changing social media algorithms.

We talk about these businesses, including my work with HobbyScool and my personalized coaching methods using tools like Voxer. This episode is packed with actionable advice for anyone looking to simplify their business operations while maximizing their freedom and flexibility.

Join Tish and I as we share our strategic approaches to digital products, offering tools and inspiration to help you simplify your own business.

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Podcast Destini Copp Podcast Destini Copp

131: Reinvent Your Business: Unlocking the Power of Minimalism

In this episode, Karin Rozell, Creator of the Happy Little Practice Method, will share her expertise and experience to help you create the life you want and make money doing it.

From picking the right marketing strategies for maximum success to taking time to figure out what makes you happy in your business, Karin will help you craft a model of success that caters to your specific needs and values. Tune in and take the first step towards creating your minimalist dream business!

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