I run a $30K-a-month business on five hours a week. This show is how.
Weekly episodes on the growth systems and AI workflows behind a digital product business that runs without you glued to it.
Systems you can run twice. Not one-off tactics.
I'm Dr. Destini Copp. I run two digital product businesses and teach the systems behind them. Every episode is something I've already tested in my own business or watched a guest run in theirs.
The numbers behind the offers
What something made, what it cost, and what broke along the way.
AI workflows I actually use
The prompts, skills, and connectors running my marketing right now.
Hot seats with real numbers
Creators bring their list size, open rates, and revenue. We find the leak on air.
New? Start with these five. Then subscribe.
The episodes that walk you through predictable revenue, growth flywheels, and AI.
I Took My Whole Business Apart (Here's What AI Changed)
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Your Lead Magnet PDF Is Dead. Here's What's Replacing It
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Hot Seat: She Has 13K Subscribers and 40% Open Rates — So Why Aren't They Buying?
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How We Actually Use Claude to Run Our Businesses (With Real Workflows)
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Everyone Says Newsletters Are Saturated… But Are They?
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Latest Podcast Episodes
Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.
8: How to Plan your Social Media (for your next online course launch
Do you have a social media marketing plan for your next online course launch?
Social media can be a complete time waster without a strategy. A strategy that encourages your followers to take action and invest in your business.
7: Turn Your Social Media Content Into a Book
Interested in writing a book to build your expertise in your market, but short on time? In this podcast episode, Emily Tamayo Maher, an author coach, talks with us about how to easily turn our social media content into a book. A client once called her, "A therapist for the imagination."
6: How to Boost Engagement in your Facebook Group
In this episode, Anna Gray, a Facebook Group and Community Strategist, discusses building your online course community and boosting engagement in your Facebook group.
5: How to Price your Online Course
This episode is all about pricing your online course. This topic is a bit controversial because of who you asked, you’ll get a wide range of answers.
Also, pricing your online course is HARD!
You don’t want to overprice because you believe this would keep potential students from enrolling. On the other hand, you want to be sure to charge what your online course is worth.
4: Facebook Ad Tips for Course Creators
In this episode, Jodi Bourne, a digital marketing strategist, website designer, and a certified paid traffic specialist shares her best tips and advice on Facebook Ads for Course Creators including mistakes to avoid and guidance on how to set up your Facebook ads.
3: PR Tips to Grow your Online Course Business (without spending a cent on advertising)
In this episode, KJ Blattenbauer, a business strategist and publicist for entrepreneurs and influencers shares tips and advice on how course creators can grow their online course business without spending a cent on advertising.
2: How Evergreen Sales Funnels Create Freedom in Your Online Course Business
Welcome to the Course Creator’s MBA podcast and I’m your host Destini Copp. In this episode, we’re talking about how evergreen sales funnels create freedom in your online course business.
1: 3 Steps to Overcome the Fear of Launching your Online Course
Welcome to the Course Creator’s MBA podcast and I’m your host Destini Copp. In this episode, we’re talking about the three simple steps to overcome the fear of launching your online course.
Pick one episode. Then find your bottleneck.
The free scorecard tells you which stage of your business is slowing everything else down.