Welcome to the Creator’s MBA Podcast
Top Rated Podcast for Online Business Owners
Welcome to the Creator's MBA Podcast, your go-to resource for mastering the art & science of digital product entrepreneurship.
Join me as I unravel the secrets to boosting digital product revenue and designing long-term business growth strategies. From exclusive interviews with industry leaders to in-depth analyses of successful digital product models, this podcast is your guide to thriving in the digital product marketplace.
Subscribe to the Creator’s MBA Podcast today on your favorite podcast listening platform
And walk away with actionable tips that you can implement in your online business
Latest Podcast Episodes
Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.
41: 5 Key Elements for an Evergreen Sales Funnel
My online course business primarily runs an autopilot. Around once per year, I do a live launch like a virtual summit with a webinar, but for most of the other months, my sales are driven by my evergreen sales funnels.
I absolutely love evergreen sales funnels because they allow me to focus on what I do best which is serving my students and creating content.
I will walk you through EXACTLY how to set up an evergreen sales funnel in your own online course business so you can sell your online course on autopilot every single day.
40: 5 Simple Ways to Find Students for your Online Course (without huge ad spends)
Need more students for your online course?
I bet you do.
In this podcast episode, I walk you through 5 simple ways to find students for your online course (without huge ad spends).
39: 4 Best Practices for an Actionable Quiz (for your online course lead magnet)
Did you know that a quiz is a great lead magnet for an online course? People love taking quizzes. It sparks their curiosity and tells them a little bit about themselves.
What I love about quizzes as a marketer is that it allows me to personalize my follow up to their results. Everyone is at a different stage in their business and therefore their needs are different.
This is what we call personalized marketing.
In this podcast episode, I cover 4 best practices to consider when creating an actionable, personalized quiz to use as a lead magnet.
38: Pinterest Tips and Trends With Alisa Meredith, Tailwind
In this podcast episode, I chat with Alisa Meredith who is the Content Marketing Manager at Tailwind about 2020 Pinterest tips and trends.
Are you using Pinterest in your business? Want to know some of the latest trends (e.g. video)? Curious about how SEO works on Pinterest? Wondering if you should focus on YouTube or Pinterest? Interested in learning about Tailwind and how it can help expand your reach?
37: How to Hire a Facebook Ad Consultant
Hiring someone to help you with your Facebook ads can be scary.
After all, you’re spending your hard-earned money on the ads in addition to their consulting fee.
You want to make sure they know what they’re doing so you get a return on your investment.
In this podcast episode, I will walk you through everything you need to know and questions to ask so you can hire your Facebook ads consultant.
36: Is Your Online Course Business Ready for Facebook and Instagram Ads?
Social media is a pay to play market.
Even if you’ve been successful in the past selling your online course and growing your business, at some point, you’ll need paid advertising to grow.
In this podcast episode, we'll ask some questions to find out if your online course business is ready for Facebook ads.
35: The No Stress Way to Plan a Years’ Worth of Content (in less than an hour)
It’s that time of year.
It’s time to put together your content and promotional calendar for the upcoming year.
This year, I put together my yearly content plan and promotional calendar in less than an hour and I want to share my super simple process with you!
34: Behind the Scenes of a High Converting Sales Funnel
Get a behind the scene view of a high converting sales funnel for an online course.
33: How to Explode Your Website Traffic Using Tailwind Communities (for online course creators)
Is anyone seeing your content? Pinterest is one of the main drivers of organic traffic to my website. And my secret sauce? Read on to learn more.
32: How Speaking Can Add an Income Stream (and help you find students for your online course)
Have you ever wanted to expand your influence by getting paid speaking gigs? In this episode, Ashley and I discuss how speaking can add an income stream to your online course business and help you find students at the same time!
31: 5 Proven Time Saving Hacks to Implement Today
There’s never enough time…
What would you do with an extra hour two hours day in your business? 3 hours a day? Join Allison and I as we chat about proven time saving hacks to implement in your business today so that you can free up hours of your time.
30: 5 Email Marketing 'Rules' to Experiment Breaking
You've been told to do this (or that) and it will be the magic bullet you've been looking for. The reality is marketing is all about testing what works best for your business and audience.
In this episode, I chat with Elizabeth Goddard. Elizabeth is an online business strategist/coach and was personally invited to become one of the first four ConvertKit Certified Experts. When she’s not supporting online business owners to dream bigger, reconnect with their message and implement faster, you can probably find her watching trashy TV and answering ConvertKit questions on Facebook.
29: Moving Beyond a Scarcity Mindset (in your online course business)
We explore the beliefs that fuel scarcity mindset and provide tips you can use to bypass your fears and embrace an abundance mindset long term.
28: How to Host a Rockstar Course Beta
In this episode, I'm joined by rockstar entrepreneur Tasha Booth. Tasha is a podcaster, mentor, and Online Business Manager for successful course creators and coaches. She is the CEO of The Launch Guild - an Online Business Management & Virtual Support Agency which supports coaches and course creators with everything from podcast development to systems creation, from daily business management to 6-figure launches.
27: The Secret to Profiting with a Small Email List
Did you know that sending out broadcast emails to your entire email list is actually hurting your conversion rates?
But there are strategies you can do with email marketing that make your email subscribers love you, open your emails, and click on the call to action (e.g. buy when the time is right).
26: 5 Easy Tips to Improve your Copy (even if you hate writing)
In this episode, I'm joined by Justin Blackman. Justin is obsessed with brand voice. Last year, he wrote for 239 different entrepreneurs. The year before that, he wrote 10,211 headlines for 100 different brands—just for fun—all during the hours he wasn’t creating content for an international hotel company with 12 distinct brand voices. Learn how Justin took all of his writery knowledge with working like brand names like Puma, 5-hour energy and Red Bull to create ridiculously specific voice guides.
25: 7 Tasks a Course Creator Should Outsource to a Virtual Assistant
Feeling overwhelmed? Tasks falling through the cracks? Know that you could really move your online course business forward IF you could focus on the $1,000/hr tasks versus the $20/hr tech and admin work?
Join us in this episode where Danielle and I discuss:
How do you know when you're ready to hire a VA?
Tasks a course creator should outsource to a VA. Hint: you may be surprised by some of these and relieved at the same time!
How you should hire a VA and what you should expect to pay for experienced VAs.
24: How to Promote your Online Business Using LinkedIn
In this episode, I'm joined by Donna Serdula who is an expert on LinkedIn profile optimization and author of the book LinkedIn Profile Optimization FOR DUMMIES. She's proven that a strong LinkedIn profile is the key to performing well on LinkedIn.
23: 5 Tips to Create a Website that Converts
In this episode, I'm joined by Karima Neghmouche, a brand + web designer who focuses on user-experience with design so that your website does more than just look good - it converts into paying clients!
22: 3 Mindset Shifts to Make Before Your Next Launch
In today’s podcast episode, I chat with Mai-kee Tsang. Mai-kee is a Launch Strategist, Copywriter, Podcast Host & Coach who helps purpose- driven entrepreneurs to build their authority in business so that they can thrive when they launch their signature courses. As a Launch Strategist, she’s at the front lines during course launches from start to finish. And with 5 years of coaching under her belt, she’s able to dig deep to understand the true desires and fears of her clients’ customers in order to create empowering copy.