What Substack's New Sponsorship Formats Mean for Small Newsletters
Substack announced three new ways brands can sponsor a newsletter, and you don't need Substack or a big list to use them. Here's what each format looks like when you have a small newsletter and your own products to sell.
How to Sell Newsletter Sponsorships With a Small List
Wait until 10,000 subscribers, then start selling sponsorships. That advice costs creators years of revenue. A small list does not have a size problem, it has a buyer problem, and the fix is smaller placements sold to people who already know you.

