5 Ways Virtual Events Will Scale Your Business
Free summits can grow your list, warm up new subscribers and pay for themselves at the same time. Here's how that works at HobbyScool, where we run 12 summits a year and more than 118,000 people have attended, with the real numbers behind each piece.
How to Create Your Lean Business Plan
When you think of a business plan, you’re probably thinking of a thick binder of a lot of data and spreadsheets. A lean business plan is a simple plan that you revisit every month to make sure you’re on track to meet your business goals.
This simple business plan includes bullet points and just enough information to document and outline the actions needed to achieve the goals in your business.
Create a Quality Audio Course the Fast and Easy Way
Recently, I created an audio course that my students love and wanted to walk you through why you may want to consider creating an audio course versus the traditional video-based course.
13 Best Online Course Platforms in 2026 (with Pricing)
Choosing a course platform is overwhelming. Here are 13 of the best online course platforms for 2026 — ThriveCart, Kajabi, Teachable, and more — with current pricing, pros, and cons to help you pick the right one.
How to Use Affiliate Marketing to Expand Your Reach and Sell Your Online Course
It can be difficult when you have a small email list and a social media following to find the perfect students for your online course.
One of the best ways to sell your online course when you’re just starting out is using other peoples’ audiences.
This is called affiliate marketing.
Affiliate marketing can be a win win for both parties. You give your affiliate an opportunity to make easy money and you’re able to find the perfect students for your online course without huge ad spends or other marketing costs.
The AI Tools I Use to Run Two Digital Product Businesses (2026 Guide)
I cut my tool list from 21 down to 5. Here are the AI tools I use to run two digital product businesses in 2026, plus how connecting them to my AI through MCP put the work in one place.
6 Modern Lead Magnet Ideas That Actually Get Used
Anyone can get a checklist out of an AI tool in ten seconds now, which is why the PDF stopped earning an email address. Six formats that still do, and the two questions that tell you which one to build.
5 Tools to Build the Perfect Evergreen Sales Funnel (so you can sell your online course without launching)
You need to sell your online course and perhaps you’ve tried a webinar or a 5-day challenge in the past, but the thought of constantly live launching makes you want to go crawl underneath a rock!
If you’re looking for ways to sell your online course without doing a live webinar, or showing up in a Facebook group every single day, then you’re in the right place!
How to Build an Evergreen Sales Funnel (so you can sell your online course on autopilot)
My online course business primarily runs an autopilot. Around once per year, I do a live launch like a virtual summit with a webinar, but for most of the other months, my sales are driven by my evergreen sales funnels.
I absolutely love evergreen sales funnels because they allow me to focus on what I do best which is serving my students and creating content.
I will walk you through EXACTLY how to set up an evergreen sales funnel in your own online course business so you can sell your online course on autopilot every single day.

