I run a $30K-a-month business on five hours a week. This show is how.
Weekly episodes on the growth systems and AI workflows behind a digital product business that runs without you glued to it.
Systems you can run twice. Not one-off tactics.
I'm Dr. Destini Copp. I run two digital product businesses and teach the systems behind them. Every episode is something I've already tested in my own business or watched a guest run in theirs.
The numbers behind the offers
What something made, what it cost, and what broke along the way.
AI workflows I actually use
The prompts, skills, and connectors running my marketing right now.
Hot seats with real numbers
Creators bring their list size, open rates, and revenue. We find the leak on air.
New? Start with these five. Then subscribe.
The episodes that walk you through predictable revenue, growth flywheels, and AI.
I Took My Whole Business Apart (Here's What AI Changed)
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How We Actually Use Claude to Run Our Businesses (With Real Workflows)
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Your Lead Magnet PDF Is Dead. Here's What's Replacing It
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Hot Seat: She Has 13K Subscribers and 40% Open Rates — So Why Aren't They Buying?
Listen →
Everyone Says Newsletters Are Saturated… But Are They?
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Latest Podcast Episodes
Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.
152: The Power of Consistency: How Jelena Ostrovska Used Social Media to Grow Her Business
On this episode of the Course Creator's MBA podcast, we have a special guest, Jelena Ostrovska, who shares her journey in marketing and how she discovered the power of digital marketing and content marketing through social media.
Jelena emphasizes the importance of consistency in producing content, especially on platforms like YouTube and Instagram. She discusses the benefits of using multiple platforms, including an evergreen platform for long-term organic reach and social media platforms for immediate discovery and engagement.
Tune in to this episode to learn from Jelena's expertise in creating a successful content strategy.
143: Creating a Standout Podcast Show: Uncovering Your Unique Premise with Jocelyn Montemarano
Jocelyn Montemarano, Video Podcast Producer and Thought Leadership Content Strategist, brings her expertise in video podcast production to help entrepreneurs create unique and refreshing shows that stand out from the competition. With a focus on creating a cohesive premise, Jocelyn guides listeners through identifying their brand commitment, designing a unique experience for their audience, and strategically using the podcast to achieve their overall marketing goals.
Listeners will gain valuable insights into the world of podcast production and walk away with actionable steps to create their own standout podcast show. Don't miss out on this must-listen podcast for anyone looking to make their mark in the digital age.
141: Simplify Your Marketing: The Guide to Launch Success with Amanda Warfield
Marketing strategist, Amanda Warfield, shares her expert tips on how to successfully launch your online course. She emphasizes the importance of understanding the five stages of the customer journey and tailoring your content to address your audience’s pain points. By doing research and building a waitlist, you can increase your chances of a successful launch and long-term success for your business. Tune in to discover how to simplify your marketing and prepare your audience for your course or membership launch.
138: Boost Your Launch Results: Unleashing the Power of Pre-Launch Content
Copywriter launch strategist, Stephanie Tilton, shares her expert advice on the critical pre-launch phase of launching a course. With a focus on creating authentic, heart-driven content over a four-week period, Stephanie emphasizes the importance of validating ideas and gauging audience interest before launching, to ensure a successful course launch. With tips on creating effective pre-launch content and advice on what types of content to avoid, this podcast is a must-listen for any course creator or membership owner looking to improve their launch strategy.
137: The #1 Thing You Can Do To Build Your Audience With Action Takers
In this episode, content strategist, Britney Gardner, shares valuable insights on how to create actionable, measurable content plans for business owners who are past the early stage and well into the entrepreneurial middle class phase.
She emphasizes the importance of creating "action taker content" that encourages engagement and prompts the audience to take a specific action. Britney provides tips on building an audience of action takers by acknowledging their pain and providing concrete next steps.
She also advises on tracking action-taking metrics to measure the success of content and offers a free gift for repurposing content. This podcast is a must-listen for anyone looking to engage their audience and drive real results.
136: Content That Clicks: Avoiding Common Content Mistakes with Heather Richie
In this episode, certified content marketing strategist, Heather Richie, shares her expertise on creating content that resonates with an audience.
With valuable insights on common mistakes businesses make when creating a content plan, Heather provides actionable tips on researching and understanding audience needs, developing a content strategy that aligns with business goals, and optimizing content for different channels.
Whether you're a seasoned content creator or just starting out, this podcast is a must-listen for anyone looking to create content that engages their audience and achieves business success.
35: The No Stress Way to Plan a Years’ Worth of Content (in less than an hour)
It’s that time of year.
It’s time to put together your content and promotional calendar for the upcoming year.
This year, I put together my yearly content plan and promotional calendar in less than an hour and I want to share my super simple process with you!
Pick one episode. Then find your bottleneck.
The free scorecard tells you which stage of your business is slowing everything else down.

