I run a $30K-a-month business on about five hours a week. This show is how.
Weekly episodes on the growth systems and AI workflows behind a digital product business that runs without you glued to it.
Systems you can run twice. Not one-off tactics.
I'm Dr. Destini Copp. I run two digital product businesses and teach the systems behind them. Every episode is something I've already tested in my own business or watched a guest run in theirs.
The numbers behind the offers
What something made, what it cost, and what broke along the way.
AI workflows I actually use
The prompts, skills, and connectors running my marketing right now.
Hot seats with real numbers
Creators bring their list size, open rates, and revenue. We find the leak on air.
New? Start with these five. Then subscribe.
The episodes that walk you through predictable revenue, growth flywheels, and AI.
I Took My Whole Business Apart (Here's What AI Changed)
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How We Actually Use Claude to Run Our Businesses (With Real Workflows)
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Your Lead Magnet PDF Is Dead. Here's What's Replacing It
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Hot Seat: She Has 13K Subscribers and 40% Open Rates — So Why Aren't They Buying?
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Everyone Says Newsletters Are Saturated… But Are They?
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Prefer to read it? Four issues a week.
About 8,000 creators. 47% open rate. Sunday, Wednesday, Friday, and Saturday.
Get in front of this audience. Or get on the mic.
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Speak at a Creator's MBA event
- 12 events a year across both brands
- Summits, panels, and workshops
- Live audience plus the replay
Every episode. Search it below.
Newest first. Search by topic, guest, or keyword.
Pick one episode. Then find your bottleneck.
The free scorecard tells you which stage of your business is slowing everything else down.
Latest Podcast Episodes
Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.
222: The AI Conversation You Didn’t Know You Needed
AI is changing everything—and fast. If you’ve been feeling overwhelmed or unsure about how to keep up, you’re not alone. That’s exactly why I gathered some of my favorite business friends for a candid panel discussion on how we’re really using AI in our businesses right now. From building custom GPTs and pricing them, to ethical concerns, legal tips, and personal use cases, we covered it all. Whether you’re just starting out or knee-deep in AI experimentation, this conversation will inspire you to take the next right step—without the overwhelm.
213: Automate Student Success in Your Digital Products with AI
Have you ever wished you could be there for every single one of your students without being chained to your computer 24/7?
In this week's Creator's MBA podcast episode, I'm diving into something that's completely changed the game for my digital product business – and could do the same for yours.