I run a $30K-a-month business on five hours a week. This show is how.
Weekly episodes on the growth systems and AI workflows behind a digital product business that runs without you glued to it.
Systems you can run twice. Not one-off tactics.
I'm Dr. Destini Copp. I run two digital product businesses and teach the systems behind them. Every episode is something I've already tested in my own business or watched a guest run in theirs.
The numbers behind the offers
What something made, what it cost, and what broke along the way.
AI workflows I actually use
The prompts, skills, and connectors running my marketing right now.
Hot seats with real numbers
Creators bring their list size, open rates, and revenue. We find the leak on air.
New? Start with these five. Then subscribe.
The episodes that walk you through predictable revenue, growth flywheels, and AI.
I Took My Whole Business Apart (Here's What AI Changed)
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How We Actually Use Claude to Run Our Businesses (With Real Workflows)
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Your Lead Magnet PDF Is Dead. Here's What's Replacing It
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Hot Seat: She Has 13K Subscribers and 40% Open Rates — So Why Aren't They Buying?
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Everyone Says Newsletters Are Saturated… But Are They?
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Latest Podcast Episodes
Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.
173: The Hidden Formula to Pick the Right Sales Funnel
In this episode of the Creators MBA podcast, I dive into the confusing world of sales funnels, specifically focusing on the differences between tripwire and evergreen funnels.
In this episode, you’ll discover:
How tripwire sales funnels can generate quick wins and nurture new leads.
The complexities and benefits of evergreen sales funnels for higher-priced offers.
Clear, actionable tips to help you decide which funnel to use and when.
By the end of this episode, you’ll have a crystal-clear understanding of these powerful strategies and how to implement them in your business.
157: 3 Tips for Selling Your Digital Products the Easy Way
If you’re wanting to increase your digital product sales this year, then you’re in the right place. Whether you have a membership, low cost digital products like a mini course, or planners/journals/templates, or even a higher priced course like your signature course, today, I wanted to walk you through 3 tips for selling your digital products the easy way.
114: The Step-by-Step Evergreen Funnel Map
Recorded webinars are one of my favorite evergreen sales funnels. In a webinar, you can demonstrate your expertise and build the know, like, and trust factor quickly and easily.
In this episode, I’ll walk you through step-by-step everything you need in an evergreen webinar sales funnel so you know exactly what to do and when.
Pick one episode. Then find your bottleneck.
The free scorecard tells you which stage of your business is slowing everything else down.