The Creator's MBA Show

I run a $30K-a-month business on about five hours a week. This show is how.

Weekly episodes on the growth systems and AI workflows behind a digital product business that runs without you glued to it.

270+Episodes
$30KMonthly, HobbyScool
20,000+Creators served
The Creator's MBA Show with Dr. Destini Copp
The show

Systems you can run twice. Not one-off tactics.

I'm Dr. Destini Copp. I run two digital product businesses and teach the systems behind them. Every episode is something I've already tested in my own business or watched a guest run in theirs.

I

The numbers behind the offers

What something made, what it cost, and what broke along the way.

II

AI workflows I actually use

The prompts, skills, and connectors running my marketing right now.

III

Hot seats with real numbers

Creators bring their list size, open rates, and revenue. We find the leak on air.

Free

Prefer to read it? Four issues a week.

About 8,000 creators. 47% open rate. Sunday, Wednesday, Friday, and Saturday.

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Two other ways in

Get in front of this audience. Or get on the mic.

Sponsorship

Sponsor the newsletter

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Right if you sell a tool, platform, or event digital product creators would use.
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Speaking

Speak at a Creator's MBA event

  • 12 events a year across both brands
  • Summits, panels, and workshops
  • Live audience plus the replay
Right if you teach something my audience is already trying to figure out.
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The full catalog

Every episode. Search it below.

Newest first. Search by topic, guest, or keyword.

Before you go

Pick one episode. Then find your bottleneck.

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Latest Podcast Episodes

Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.

Podcast Destini Copp Podcast Destini Copp

187: The $100K Course Formula With Amy Porterfield

Are you sitting on a wealth of expertise that you're itching to share with the world? Our latest Creator's MBA Podcast episode might just be the catalyst you need to transform that knowledge into a thriving digital course business.

 In this episode, with Amy Porterfield, we're diving deep into the world of lucrative digital courses. She's sharing her tried-and-true formula for creating courses that not only resonate with your ideal customer, but also have the potential to generate serious revenue.

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Podcast Destini Copp Podcast Destini Copp

182: Beyond One-Size-Fits-All: Crafting Your Perfect Online Course

Ever dreamed of sharing your knowledge with the world but felt overwhelmed by course creation? In my latest episode, 'Beyond One-Size-Fits-All: Crafting Your Perfect Online Course,' I'm pulling back the curtain on the secrets to creating courses that resonate and sell!

🔥 In this episode, I'm breaking down the walls of traditional course design and unveiling a buffet of options you never knew existed. From bite-sized mini-courses to comprehensive signature programs, I'm dishing out all the secrets to help you find your perfect fit.

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Podcast Destini Copp Podcast Destini Copp

155: Transforming Coaching Programs: Monetize Your Expertise with Profitable Online Courses

In this episode of the Course Creator's MBA Podcast, Dr. Destini Copp interviews Myrra Kate, an online course creator and strategist. Myrra shares her journey of monetizing her blog through online courses and explains how she helps female coaches, experts, and service-based entrepreneurs transform their coaching programs into profitable self-paced courses. They discuss the benefits of creating online courses, including generating passive income and reaching a larger audience. Myrra also offers valuable insights on when and how coaches can consider adding online courses to their business portfolio. Don't miss this episode if you want to learn how to make a bigger income and impact through online courses!

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Podcast Destini Copp Podcast Destini Copp

154: The Profit Potential of Digital Courses: How to Generate Six-Figures in Less Than a Year with Amy Porterfield

I have the pleasure of welcoming Amy Porterfield, who is an online marketing expert and the host of the top-ranked podcast, Online Marketing Made Easy. Through her bestselling courses, book and popular podcast, Amy’s action-by-action approach proves that even the newest online entrepreneurs can bypass the overwhelm, and instead generate exciting momentum as they build a business they love.

In this episode, Amy shares her wisdom and breaks down the course math on how to generate 6-figures with your course in less than a year.

She identifies the three types of courses: starter, course, spotlight course, and signature course. She reveals the simplicity of creating spotlight or starter courses, utilizing easy-to-use tools and not requiring appearing on video. These courses are perfect for those new to the course creation world. But that's not all Amy shares!

She also discusses her experience with live launches and evergreen sales funnels. We delve deep into the revenue potential of digital courses and the longevity of this booming market. Amy provides real examples and statistics so we can see the possibilities even in crowded niche markets. From making course lesson slides without having to show your face to utilizing AI tools like chat GPT, Amy covers it all.

So, grab your pen and notebook, and get ready to take your course creation game to the next level. Let's dive into this enlightening episode of the Course Creator's MBA Podcast with our special guest, Amy Porterfield.

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Podcast Destini Copp Podcast Destini Copp

14: 5 Simple Steps for Creating Your Online Course

In this episode, I'm chatting about 5 Simple Steps to Create your Online Course. 

I’ve spoken with future course creators in my private Facebook group and in some strategy sessions and you’re telling me that you’re struggling with creating your online course. It’s overwhelming to think about the amount of content you need to create if even you’re not starting from scratch. 

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