Welcome to the Creator’s MBA Podcast

Top Rated Podcast for Online Business Owners

The Creator's MBA Podcast with Dr. Destini Copp

Welcome to the Creator’s MBA Podcast, your weekly guide to turning digital products into predictable revenue.

I’m Dr. Destini Copp, and each episode shows you how to use rinse-and-repeat growth systems and AI to make your sales consistent. From behind-the-scenes case studies to expert interviews, you’ll learn the strategies real creators use to scale without launch burnout.

Start Here: 5 Must-Listen Episodes

New to the Creator’s MBA Podcast? Begin with these listener favorites that walk you through predictable revenue, growth flywheels, and AI.

Listen to the 5 Must-Listen Episodes →

Subscribe to the Creator’s MBA Podcast today on your favorite podcast listening platform

And walk away with practical, rinse-and-repeat steps you can plug into your business immediately — no overwhelm, just predictable progress.

Latest Podcast Episodes

Here you’ll find the resources to grow your digital product business. Keep scrolling for all of our latest podcast episodes.

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244: Why Consistency Alone Isn’t Enough

Are you sending out weekly newsletters, showing up on social, maybe even podcasting—and still not seeing results? It’s not your consistency that’s the issue. In this episode, I break down why your message and nurture system need a serious upgrade in 2025 if you want real growth. Let’s fix the gap that’s holding your content (and sales) back.

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243: Why Your Funnel Feels Broken (And What to Do Instead)

You’ve built the funnel. You’ve run the traffic. But the sales? They’re stalling. In this post, I break down exactly why your funnel might feel broken—and how to fix it without starting over. If you’re stuck in the “build more funnels” loop, this is the mindset shift you need. Discover why connection, not complexity, is the key to consistent digital product sales.

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242: Why Growth Feels Harder in 2025 (And What Actually Changed)

Wondering why your online business growth feels like pushing a boulder uphill? You’re not imagining it. Traffic is down. Funnels are stalling. Engagement is harder. In this episode, I unpack why 2025 feels so different—and introduce you to the Creator’s Growth Flywheel. This model is your path to building momentum that compounds. You’ll learn what still works, what’s broken, and how to align your efforts into one cohesive, modern system.

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229: Why Self-Paced Courses Are Dying—and What’s Replacing Them

“The way we teach online is evolving fast—and AI is driving the shift.”
In this episode, I sat down with Monica Froese to talk about why self-paced courses are no longer cutting it, how AI is transforming the digital product landscape, and what we’re both doing to future-proof our businesses. From GPT-powered tools to scalable support models, we cover it all. If you’re feeling behind, overwhelmed, or just ready for something new, this conversation will spark fresh ideas and renewed momentum.

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223: The Future of Courses: What AI Means for Digital Product Creators

AI Isn’t Replacing Course Creators—It’s Redefining Our Role

I’ve been hearing it a lot lately: “What does AI mean for my digital product business?” If you’ve been feeling frozen in fear about AI’s impact on the course and membership industry, you’re not alone—and this episode is for you.

Today, I’m opening up about how I’ve personally shifted my business to not just adapt to AI but thrive alongside it. I walk through the big changes I’ve made, like moving from static courses to dynamic memberships, and why I believe “access” and “implementation” are the keys to staying relevant in an AI-enhanced world.

I’ll also share the specific strategies I’ve built into my offers—from live monthly workshops to AI-powered tools inside my memberships—to keep content fresh, focused, and hyper-supportive for my students.

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