5 Powerful Ways to Use AI in Your Courses, Memberships & Digital Products
If you're a course creator, membership owner, or digital product entrepreneur, you already know the sale is just the beginning.
The real challenge?
➡️ Getting people to complete what they bought.
➡️ Helping them apply it.
➡️ And doing that at scale — without running yourself into the ground.
That’s where AI steps in. Not as a gimmick. But as a real, practical tool that can:
Support your students 24/7
Personalize their experience
Automate repetitive tasks
Boost your revenue — all behind the scenes
And no — you don’t have to be super techy to make this work.
In this post, I’m sharing 5 beginner-friendly ways to use AI inside your digital business, plus how I’m helping my students implement this inside the Digital Product Growth Lab.
1. Add AI Prompts to Help Students Take Action
One of the simplest (and most underrated) ways to start using AI is by including copy-and-paste prompts your students can use with ChatGPT.
These can help them:
Reflect on what they’ve learned
Brainstorm how to apply it
Create a personalized action plan
Here’s what it looks like in action:
💡 In a branding course:
“Paste this into ChatGPT → Based on my target audience (describe them briefly), suggest 5 taglines using the messaging framework from this lesson.”
💡 In a membership for Etsy sellers:
“Ask ChatGPT to write 3 product descriptions using the format we learned this month.”
These prompts are especially powerful for self-paced products — because they turn passive content into interactive, personalized outcomes.
Where to include prompts:
At the end of lessons
In course PDFs
Inside your member dashboard
As part of your weekly emails
2. Build a Custom GPT That Thinks Like You
If you’ve ever wished you could clone your brain — this is as close as it gets.
A Custom GPT is your own version of ChatGPT that you can train to:
Understand your framework
Speak in your tone of voice
Reference your content, tools, and terminology
Help your students work through common questions
You can use it as:
A 24/7 support tool
An interactive assistant in your course
A value-added bonus for your digital products
Examples:
A fitness coach might create a GPT that recommends custom workouts based on goals and time.
A mindset coach could build one that walks members through journal prompts and breakthroughs.
A course creator could train a GPT to deliver launch strategy advice based on their signature process.
Tools: ChatGPT Pro from OpenAI lets you build and share your own GPTs in minutes — no coding needed.
3. Use AI Chatbots to Answer Common Questions Automatically
If you’re tired of getting the same emails over and over — “Where’s the replay?” “How do I log in?” “What do I do next?” — a smart chatbot can be your new best friend.
Today’s AI chatbots can:
Answer FAQs instantly
Guide users to lessons or resources
Collect feedback
Link to your offers and upsells
Reduce your support load by 50–80%
And they can do it in your brand voice.
This is a great low-lift way to improve the customer experience — even if you’re just getting started with AI.
4. Clone Your Voice to Create Scalable, Personalized Content
Yes, it’s really possible — and it’s easier than you think.
With tools like ElevenLabs, you can create an AI voice clone that sounds like you — and use it to:
Narrate course content
Deliver personalized onboarding messages
Record motivational check-ins
Host bonus podcast-style Q&As
Create content faster without burning out
The best part? You only need to record a few short samples once. After that, you can type your script and let the AI do the rest — all in your voice.
Use case: Send an automated message like:
“Hey Sarah, just checking in! You’re doing amazing — if you haven’t started Module 2 yet, now’s a great time. And don’t forget, there’s a bonus worksheet waiting for you!”
This helps you scale personal connection — which is what keeps people coming back.
5. Set Up AI Agents That Guide and Support Students (Hands-Off)
This is where things get exciting and where we’re focusing this month inside the Digital Product Growth Lab.
👉 AI agents can monitor your students’ or members’ progress and trigger:
Check-ins when they haven’t logged in
Encouragement when they’re halfway done
Offers when they’re ready for the next step
Celebrations when they complete a milestone
These automated agents make your product feel personal, proactive, and high-touch — even if you’re not online.
🧪 Want to Learn How to Build This in Your Own Business?
I’m hosting a hands-on live workshop in the Digital Product Growth Lab called:
🧩 The AI Student Success System
You’ll learn how to:
Set up intelligent AI agents that offer 24/7 guidance and support
Create personalized check-ins and progress tracking
Build recommendation systems that boost sales and completion
Use plug-and-play templates to launch your own system fast
💡 You’ll see behind the scenes of how I use this in my own business — and you’ll walk away with everything you need to implement it in yours.
If you want your course or membership to actually get results — without you manually tracking every member — this workshop is for you.
TL;DR: AI Helps You Support, Scale & Sell Better
You don’t need to do everything at once. But even adding just one of these AI elements to your course, membership, or product can:
✅ Improve your student outcomes
✅ Save you hours each week
✅ Help you sell more — with less stress
To recap, here are 5 ways to use AI right now:
Add AI prompts to help students take action
Build a Custom GPT trained in your teaching style
Use a chatbot to cut support tickets
Clone your voice to scale your content
Set up AI agents that guide, support, and upsell automatically
Want Help Building Your AI System?
Join us inside the Digital Product Growth Lab and get access to this month’s exclusive workshop:
👉 The AI Student Success System
You’ll walk away with templates, examples, and a working setup you can plug into your business immediately — even if you’ve never used AI before.
Let’s build a smarter, more supportive product — together.
